Monday, August 27, 2012

Onkyo: Onkyo and Sonic Emotion Team Up to Release Music System with Absolute 3D Sound Technology




8/23/12 - OSAKA, JAPAN. Onkyo, the world’s leading manufacturer of home entertainment products, and Sonic Emotion, the pioneering Swiss audio company, have collaborated to create the iLunar—a music system that produces a convincing 3D sound field from stereo sources.
Onkyo welcomed the opportunity to work with Sonic Emotion on an audio system that places the listener center stage—irrespective of their location within the room—using the company’s patented Absolute 3D sound processing technology.



“We are delighted to release the new iLunar, which was jointly developed with Sonic Emotion,” said Mr. Nobuaki Okuda, CTO of Onkyo Corporation. “Over the last few years, we’ve been working on creating some exciting new Listening Style Audio systems, and we are gratified by the favorable response in markets around the world.

“We believe we can continue to provide a dynamic listening experience to customers with our iLunar, which features Absolute 3D sound technology. With our Value Creation concept, we provide a new value proposition to our customers. We will continue to work hard to introduce products and services with the power to move,” Mr Okuda said.

Absolute 3D works by locating sound objects within a stereo mix, recreating their original positions using the iLunar’s loudspeaker array. Together with Onkyo’s audio engineering mastery, the technology allows listeners to experience natural, immersive sound from anywhere in the room.

“Partnering with Onkyo to create, develop and launch iLunar with our Absolute 3D sound technology has been an incredible experience,” said Rajeev Kapur, CEO of Sonic Emotion.

“Onkyo’s history of providing consumers with innovative, high-quality products mirrors Sonic Emotion’s dedication to providing a sound experience that is second to none, further confirming Sonic Emotion's technology as the best solution for manufacturers.”

About Onkyo

Onkyo has been producing precision audio components for more than 60 years. The company's philosophy is to deliver products that are superbly designed and built to a consistently outstanding standard of excellence. Today, Onkyo is at the forefront of the digital media revolution. For more information about this and other fine Onkyo products, visit www.intl.onkyo.com

About Sonic Emotion

Founded in 2002, Sonic Emotion is the world leader in 3D sound entertainment solutions for consumer electronics and professional applications. Beginning with sound technologies originally developed for large venues, Sonic Emotion holds a number of worldwide patents and is established as the leader in research and application of audio processing technologies. Sonic Emotion applied its expertise in the field to offer a scaled-down version of the technology to meet the demands of consumers. Sonic Emotion Absolute 3D solutions have been included in a growing number of home entertainment electronic products sold worldwide, including sound bars, towers, DAB radios, docking stations, and mobile phone applications. Sonic Emotion’s first consumer mobile app, Headquake®, was launched in January 2012 as a dynamic listening experience on the go. For more information, visit www.sonicemotion.com

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